#mandms

#mandms

Purple is M&M's Newest CharacterM&M's has recently announced its first new character in over a decade. Like the old characters, this new character will bring a new color to the already colorful candy gang, all of whom had a makeover last January. Representing inclusivity and acceptance is Purple. Mars's official website describes Purple as someone with "keen self-awareness, authenticity and confidence" — factors that drive her charm and quirky nature. Mars Wrigley Global Vice President Jane Hwang states that their new character serves as a reminder for us "to celebrate what makes us unique."But Purple's introduction does not stop with a mere announcement. M&M's has teamed up with a group of creators to create the song and music video titled "I'm Just Gonna Be Me," which features the new character. As part of its mission to increase a sense of belonging to people, the brand made the song available on all major music streaming platforms.(Image Credit: M&M’s Chocolate/ YouTube)#Mars #Chocolate #MandMs

M&M's Album Art Features Music Inspired Art on Candy WrappersAfter M&M's updated the footwear of the Green and Brown M&Ms, the candy company revealed a new line of "Album Art" packs with designs inspired by David Bowie, Kacey Musgraves, H.E.R, and Rosalía.As a huge M&Ms fan, H.E.R. finds it so cool to be included in the new M&M's 'Album Art' pack collection. She feels that the beliefs and values of the brand, which is celebrating differences and using fun to bring people closer, really resonate with her.Based on the announcement, each of the artists chosen is known for inspiring a wide range of entertainment-loving fans to be their true selves. They are also known for promoting a sense of belonging.The company shows that a candy brand is capable of binding people together across different cultures, backgrounds, and generations. All of the album covers will be available in different sizes and varieties: Milk Chocolate, Peanut, Peanut Butter, and Minis.Image credit: Mars Wrigley#MandMs #Chocolate #Candy #HER #DavidBowie #KaceyMusgraves #Rosalía